Creating a content plan is the best thing you can do for your business and blog. It will help you move forward and make sure you always know what’s happening in with your content. Basically, it will make your life easier, and that’s something we all want, right? Right!
We’ve already talked about how to create a great content plan (if not, go read it now, it’s super helpful), so now it’s time to dive into tools you can use to make this process a heck of a lot easier.
For myself, I use a number of tools together. Some are really free, easy, straight forward and paper-based, while for others you need to pay a small fee monthly. I’ve put them all in one place so you have a great overview of your options and can find something to fit any budget.
Excel or Google Sheets
I love using Google sheets (Excel if you’re an Office user). It gives me a clear overview of what’s happening at a glance. It’s very easy to use and you can customise it to fit all and any of your needs. For instance, if you’re working with your clients, it’s helpful to know who is working on what and what the status of the posts are. On the other hand, if you’re working alone it’s great to be able to jot down what tasks still need to be done. So I’ve created a template that accommodates all of this (and you can swipe it here). But it’s simple, it’s easy, low maintenance and best of all: it’s totally free!
I honestly can not live without Evernote anymore. I am in no way affiliated with them, but ever since I started using it, there was no turning back for me. (The epic elephant logo is a big bonus too).
I use it for just about anything. With the web clipper integrated into my chrome browser, I can easily clip and save any type of research I want to save.
I also use Evernote to create my first drafts, store my ideas and save all the little technical bits that I need (like the colour codes for my website). What I love about Evernote is that it syncs to all of my devices. So if I am out and about and I have an idea, I can just jot it into Evernote and I have everything safely stored into one place. I don’t use it so much for creating the actual plan, but it is an integrated part of my content planning system and routine. If you want, though, you can easily use it to create a content plan as well. And if you’re looking to get more out of Evernote, or are just getting started with the program, check out this guide too. Evernote has free and paid options.
I don’t use it so much for creating the actual content plan, but it is an integrated part of my content planning system and routine. If you want to though, you can easily use it to create a content plan as well. And if you’re looking to get more out of Evernote, or are just getting started with the program, check out this guide too. Evernote has free and paid options.
Whenever I set up a new WordPress website, this is the first plugin that I install. I love having a calendar overview of what’s happening and when. I can see at a glance which post is up next and it makes it very visual too (I love me some visuals). It makes the posts easy to move around, edit and delete. Whenever I’ve decided on my content, I’ll pop it into WordPress straight away so I can see at a glance which post is due when. Best thing ever. And free too.
Tagging on to the content calendar, there’s CoSchedule. This is an integrated Content Calendar plugin for WordPress. At a glance, it looks the same as the previously mentioned plugin, but this one goes above and beyond. you can schedule your content, create to-dos and even schedule all of your social media updates with it too. it even integrates with Buffer. It’s truly a one-stop solution for all of your content marketing. It comes with a price tag, though. The cheapest option is $19 a month, with minimal features, whereas the one step higher costs you $30 a month and the one about that’s $60 a month. However, it can save you a lot of time and really help you to get your work out there.
One of my favourite tools: good old pen and paper. To be honest, I don’t think this one is ever going out of style. Sure you can’t use it to schedule tweets in one go, but it’s reliable, you can make notes, scribble, doodle and draw on it, and really make it your own.
One of the best paper systems I found for this is the Bullet journal system. This is a system you can fully customise and make your own and really get the most out of it.
If this is not something you’re interested in and you just want a done for you format, there are tons and tons of blog planners already out there that you’ll love. How about Filofax or the Happy Planner. Just have a look around and decide which one is best for you.
What are some of your favourite tools to create a content plan and make sure your blog stays organised?